Chapter 2

Ancient Beginnings

  • Ancient Olympic Games used promotional techniques to hype the athletes up as if they were heroes
  • The first politican to publish a book is Julius Caesar

Early Beginnings of America

  • The Virginia Company used flyers and brochures in 1620 to try and get europeans to migrate to America
  • Samuel Adams is the mastermind behind “the greatest and best-known publicity stunt of all time”, The Boston Tea Party.  Also he came up with the term “Boston Massacre”

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: